We welcome you to the October 2009 issue of Live Wire Plus, a monthly newsletter from Live2Support Inc., the company that brings you Live2Support live chat software. Each month, our newsletter brings to your inbox an information-packed arsenal of News and views, tips and tricks that will help you deliver a more potent brand of customer engagement services to your online customer community.

From CEO's Desk

It is that time of the year again and before we know it, the holiday season will be here in its full colors complete with bells whistles and trinkets. Although it is premature to predict how robust Holiday Season 2009 is going to be with the economy taking turns both ways month after month, it is incumbent upon us to provide our customers with the finest shopping and customer service experience they have ever experienced by implementing every single customer engagement strategy we can afford and some more. This month’s issue provides a pointer or two in that direction.

In this Issue...

The October issue of Live Wire Plus presents two highly focused and relevant reports on how to improve customer support and offline promotion to achieve online success.
The New Forefronts of Customer Support
Many new and exciting things have begun to happen lately in the realm of online customer support. You may already know what they are if you are plugged into the Latest Happenings Network. However, let us put them in perspective for you. Read more…
Offline Promotions for Online Success
The world of online advertising has arrived in stride and is quickly attaining impressive levels of acceptance among companies both large and small. However, offline advertising is still here to stay and has not disappeared, at least not yet. Learn how you can inexpensively expand your global market share by being traditional once in a while. Read more…
Live2Support Spotlight: A Case Study on Travel Industry
For the entire month of October, the Live2Support’s spotlights will shine directly on the travel and hospitality industry often described as the most customer-centric industry there is only next to insurance. Learn how live chat is being used successfully by scores of travel companies, the airlines, tour operators and even a few consolidators to connect with customers for long-term results.Read more...
What is New at Live2Support: Working & Uses of Co-browsing and SnapShot
Many new and innovative potions have been brewing at Live2Support’s R&D facilities. This month, we introduce you to two new highly potent features that have been integrated into Live2Support-Co-browsing and SnapShot. We will not only tell you what they are but also tell you how you can use them to make a mark on your customers.Read more…

Down the Pike
The November 2009 issue of Live Wire Plus takes you back to your classroom days if only for a little while to tell you how you can protect your online turf from devils and evil spirits. Learn how to protect your content from content duplication woes and how to investigate copyright protection issues as they pertain to your web property. In our lead feature, we tell you about two URL shortening services and how to use them when sending product references to your customers and site visitors.